Value proposition design
POC development
Brand identity design
Website design & development
WorkWeek is a South African based HRTech startup. They offer a time tracking and attendance application that allows companies with blue-collar employees to clock time on-site without the need for paper timesheets or expensive biometric systems. Time records are recorded on a payroll dashboard where wages are automatically calculated. WorkWeek increases the speed and accuracy of wage calculations, while easily integrating into a company's payroll system.
In order to gain a deeper understanding of the specific challenges faced by our target users, we conducted extensive on-site research. This helped inform our overall product strategy and development roadmap. Utilising Retool, a low-code application, we were able to quickly develop a proof of concept MVP that included the core time tracking functionality. This allowed us to test the product with real users and gather valuable feedback. Based on the results of these initial tests, we further refined and developed the product, incorporating a low-code build that enabled employees to clock in and out of work using a selfie. This feature also allowed us to automatically calculate wages and hours worked, streamlining the process for both employees and managers.